Five banner positions on CryptoCompare from a €3,900 starting rate to €15,600, all priced on CPM and reaching 1.1 million monthly visitors.
CryptoCompare is a tools site rather than a publication, and that changes who is on the page in a way the traffic figure does not capture. Someone reading a news article is informing themselves; someone on a mining calculator or a portfolio tracker is doing arithmetic about their own money, which is a narrower and more commercially useful state of mind. It is also a harder one to interrupt, so creative that works on a news site often underperforms here — the reader is mid-calculation and will not stop for brand sentiment, but will stop for a number that changes their arithmetic.
Three of the five positions are priced identically at a €7,800 starting rate, which makes the choice between desktop skyscraper, desktop leaderboard and mobile leaderboard a question of where your audience actually is rather than what you can afford; the publisher sells desktop and mobile as separate inventory rather than as one responsive unit, so a mobile-first product that buys the desktop leaderboard is paying for the wrong screen. Everything here is CPM, meaning the figures shown are starting rates and the number that decides your spend is the impression volume agreed before the order. The homepage list button at a €3,900 starting rate is the cheapest way in and sits inside the coin list, which is the element most visitors came for.
The publisher sells this format in 5 places. They share one audience — what differs is where the unit sits and what it costs, so they are compared here rather than split across 5 near-identical pages. Choose one to set it in the buy panel.
| Position | Price | Choose |
|---|---|---|
| Homepage list buttonUnit within the homepage coin list. CPM starting rate. | €3,900CPM starting rate | Choose Homepage list button |
| Desktop leaderboardHorizontal unit above the content, desktop. CPM starting rate. | €7,800CPM starting rate | Choose Desktop leaderboard |
| Mobile leaderboardHorizontal unit above the content, mobile. CPM starting rate. | €7,800CPM starting rate | Choose Mobile leaderboard |
| Desktop skyscraperVertical unit beside the content, desktop. CPM starting rate. | €7,800CPM starting rate | Choose Desktop skyscraper |
| Custom top bannerCustom unit at the top of the page. CPM starting rate. | €15,600CPM starting rate | Choose Custom top banner |
| Monthly site traffic | 1,100,000 |
|---|---|
| Regions and languages | Global · top GEO AU, DE, GB, US, VE |
| Category | Market Data |
| Reader profile | People using mining calculators, portfolio trackers and coin lists — doing arithmetic about their own holdings, across Australia, Germany, Great Britain, the United States and Venezuela. |
| Distribution | The chosen banner position across CryptoCompare, delivered against an agreed impression volume. |
| Position | 5 positions — see the table above |
|---|---|
| Rotation | Not published by the supplier — confirmed at booking |
| Duration | Bought on volume, not on a fixed flight |
| Price | Set per position — see the positions table |
| Publisher policy | Gambling and casino advertising accepted |
| Sold by | CryptoCompare.com |
The publisher does not publish a flight length, impression count, click-through rate or creative specification for this listing, so none is shown here. We confirm all four in writing before an order is taken rather than estimating them on the publisher’s behalf.
There is no editorial review on an ad placement — the steps are creative approval and scheduling. Flight length: bought on volume, not on a fixed flight.
No. Every position here except the Trade Coin Pages button is CPM, so these are starting rates. The final cost follows the impression volume agreed in writing before the order.
By screen and by placement, not by budget. Desktop and mobile are separate inventory here, so buy the one your audience actually uses — a mobile-first product on the desktop leaderboard is paying for the wrong visitors.
They are calculating rather than reading. That rewards a concrete number and punishes brand copy, which is close to the opposite of what works on the news mastheads in this catalogue.
Every other placement that shares a property with this one.
Nine banner positions across CoinMarketCap, from a €29,250 minimum-budget unit to €80,440 for the desktop homepage — 44 million monthly visitors, the largest audience in this catalogue.
Three banner positions on Tokenpost from €2,340 to €3,900, reaching 2.1 million monthly readers in Korea, Japan and Southeast Asia.
Roughly 2.5 million impressions spread over up to 31 days — a month of continuous presence across the app network rather than a burst around one date.
In-app banner inventory across 150+ crypto and NFT apps, including CoinGecko and CoinView. The entry flight: half a million impressions over 7–10 days.
