Germany appears in the top markets of more placements in this catalogue than almost any country except the United States, which makes this one of the few pages here where you have a genuine choice rather than one option. The German-language financial titles reach a mainstream investing readership — people holding funds and equities who are assessing crypto as one allocation among several — and they reward plain financial language and compliance clarity far more than crypto-native shorthand. The international crypto sites with large German audiences reach a different reader entirely: already in the market, already fluent, and uninterested in being introduced to the category. Buying both is reasonable and buying the wrong one is a common mistake, because the copy that works on each is close to opposite.
| 28 placements priced in EUR | €230 to €146,250. These are ad placements, priced against contracted impressions rather than the host site’s traffic, so there is no single cost per thousand to rank them by — each page states its own. |
Nine banner positions across CoinMarketCap, from a €29,250 minimum-budget unit to €80,440 for the desktop homepage — 44 million monthly visitors, the largest audience in this catalogue.
The homepage Buy Button on CoinMarketCap, sold on CPC against a €29,250 minimum budget — the only cost-per-click placement in this catalogue.
A sponsored article on CoinMarketCap at €29,250, carrying a do-follow link — the most authoritative do-follow placement in this catalogue.
The CoinMarketCap social media package at €43,880, delivering your announcement through the publisher’s own channels rather than its page inventory.
A press release on Cointelegraph’s French, German, Brazilian or Turkish edition. The cheapest placement on this marketplace, and the obvious add-on to an English release.
A live community session hosted by CoinMarketCap at €51,190 — your team, on camera, answering an audience that turned up for you.
A press release on Cointelegraph’s Italian or Arabic edition. Still cheap, and the Arabic edition reaches a market almost nothing else on this marketplace covers.
A do-follow press release on Invezz at €780 — an investing and trading readership weighted towards Germany, Great Britain and the United States.
The CoinMarketCap token generation event package at €73,130 — a bundle built around a launch rather than a single placement.
A press release on Coin Edition at €230 — among the cheapest English-language placements in this catalogue, on a 120,000-visitor masthead.
A do-follow press release on CoinJournal at €320 — a small, long-established English masthead reaching German, British and American readers.
The CoinMarketCap exchange package at €146,250 — the largest single line in this catalogue, built for centralised exchanges.
A dedicated campaign page on CoinMarketCap at €146,250 — your own page on the domain, rather than a placement on theirs.
Five banner positions on CryptoCompare from a €3,900 starting rate to €15,600, all priced on CPM and reaching 1.1 million monthly visitors.
A press release on Cryptotimes at €320 with a do-follow link — the second-cheapest release in this catalogue, and one of the few that passes link equity.
Four button positions on CryptoCompare, each attached to a specific tool — mining calculator, coin list, portfolio or trade pages — from €4,680.
The reduced-scope press release format on Cointelegraph, at roughly a third of the full English price. The way onto the masthead for an announcement that does not justify the full rate.
A placement in Blockchair’s universal search bar — the box people use to look up an address, a transaction or a block across more than a dozen chains.
The side button position on Blockchair, and the unit the supplier marks as its most popular on this site. Currently booked.
A press release published on Cointelegraph’s English edition. The full-price version of the format, and the one the other language editions are priced against.
The top button position on Blockchair — above the content, seen before anything else on the page. The most prominent slot the site sells that is currently available.
The billboard unit on Cointelegraph — the largest display position on the page, sold on a CPM basis rather than as a fixed flight.
Standard banner inventory across Cointelegraph, sold on CPM. The frequency instrument on this masthead, where the billboard is the impact one.
The most expensive thing Blockchair sells: a native text unit set inside the page content rather than in a banner position, so it reads as part of the page.
A native text placement on Cardanoscan at €3,090 — the cheapest of the site’s three units, and the one that reads as part of the page.
The banner spot on Cardanoscan at €3,510 — the only Cardano inventory on this marketplace, reaching an unusually loyal 130,000 monthly visitors.
The button spot on Cardanoscan at €3,510, the same price as the banner — a persistent position rather than a display unit.
Five banner positions on Cryptotimes from €2,960 to €6,240, on a small but gambling-friendly news desk with German, Indian and Nigerian reach.
The financial titles if you are explaining crypto to people who hold other assets, the crypto sites if you are talking to people already in the market. The copy for each is different enough that buying the wrong one wastes the placement.
On the crypto-native sites, often. On the mainstream financial titles, no — that readership expects to be addressed in German and treats English copy as not meant for them.
Compliance clarity and plain figures. German investing readers are unusually attentive to regulatory status, and a placement that is vague about it performs worse here than almost anywhere else in this catalogue.
