Banner inventory is where most crypto media budgets go and where most of them are spent badly, because the unit is bought on position without anyone asking what the reader was doing when they saw it. The placements here span three very different contexts and the distinction matters more than the price does. On a news site the reader is informing themselves and will tolerate brand copy. On a block explorer they are mid-transaction, technical, and will ignore anything that is not immediately relevant.
On a market data tool they are doing arithmetic about their own money, which rewards a concrete number and punishes sentiment. Every position is listed with its own price rather than bundled into a rate card, so a publisher selling eleven positions shows all eleven and you can see what the fold is actually costing you.
| 20 placements priced in EUR | €220 to €29,250. These are ad placements, priced against contracted impressions rather than the host site’s traffic, so there is no single cost per thousand to rank them by — each page states its own. |
Nine banner positions across CoinMarketCap, from a €29,250 minimum-budget unit to €80,440 for the desktop homepage — 44 million monthly visitors, the largest audience in this catalogue.
Three banner positions on Tokenpost from €2,340 to €3,900, reaching 2.1 million monthly readers in Korea, Japan and Southeast Asia.
In-app banner inventory across 150+ crypto and NFT apps, including CoinGecko and CoinView. The entry flight: half a million impressions over 7–10 days.
Five banner positions on CryptoCompare from a €3,900 starting rate to €15,600, all priced on CPM and reaching 1.1 million monthly visitors.
Four banner positions on U.today, from a €1,400 sidebar to a €14,040 central unit. The same audience in each — what changes is prominence and price.
Five banner positions on CryptoPotato from €1,290 to €4,540 — the flattest and cheapest display ladder on any English masthead in this catalogue.
Five banner positions on Coinpedia from €2,020 to €7,170, reaching 457,000 monthly readers across India, Indonesia, Malaysia and the UK.
The same in-app network at 2.3× the volume: roughly 1.15 million impressions in the same 7–10 day window, so the frequency per user rises rather than the flight getting longer.
Eleven banner positions on Crypto.news from €3,510 to €24,860 — the widest position ladder on this marketplace, all reaching the same 402,000 monthly readers.
Five placements on Futureby from €220 to €430 — the cheapest inventory in this catalogue, reaching a Belarusian and Central Asian readership.
Five banner positions on CoinGape from €6,240 to €12,480 — four priced on CPM and one fixed, reaching 546,000 monthly readers with a notable Japanese audience.
Roughly 2.5 million impressions spread over up to 31 days — a month of continuous presence across the app network rather than a burst around one date.
Three banner positions on Crypto-Insiders from €7,800 to €15,600, including two pop-up units, on the largest Dutch-language crypto readership in this catalogue.
Two banner positions on Cryptorank: an embedded unit at €12,480 and a native unit at €15,600. The two do not share a gambling policy.
Three banner tiers on Coinsniper from €1,090 to €2,340 — the smallest audience in this catalogue, and the cheapest way to be in front of it.
Standard banner inventory across Cointelegraph, sold on CPM. The frequency instrument on this masthead, where the billboard is the impact one.
The banner spot on Cardanoscan at €3,510 — the only Cardano inventory on this marketplace, reaching an unusually loyal 130,000 monthly visitors.
Two banner positions on BSC.news at €2,490 each — a small, chain-specific news desk reaching BNB Chain users across Southeast Asia.
The header banner on Bitcoinworld.co.in at €3,430 — the site’s most prominent display position, above the content.
Five banner positions on Cryptotimes from €2,960 to €6,240, on a small but gambling-friendly news desk with German, Indian and Nigerian reach.
Fixed when you want budget certainty and CPM when you are planning against an impression target. On a CPM listing the figure shown is a starting rate, not the cost of the placement, and every page says which it is.
The price ladders here say publishers think so — one site charges five times more for its first homepage slot than its fifth, on identical traffic. Whether that is worth it depends on whether your creative works below the fold.
No. These are redirect links and we say so on every page. If search value is the goal, the press releases and guest posts that flag do-follow are the right instrument.
