CoinMarketCap Buy Button
The homepage Buy Button on CoinMarketCap, sold on CPC against a €29,250 minimum budget — the only cost-per-click placement in this catalogue.
- Traffic
- 44M/mo
- Category
- Market Data
- Live
- On booking
Two button positions on CoinGape at €9,360 each — one at the top of the page, one in the main menu, both fixed price.
Two buttons at the same price in two genuinely different places, which makes this a cleaner decision than most of this catalogue offers. The top-of-page button is seen first and then scrolled past — it behaves like display inventory with a smaller footprint, and it suits a dated offer that needs to be noticed now. The main menu button behaves nothing like that.
Navigation is persistent, it is where people look when they want to go somewhere rather than when they are reading, and a brand sitting in it is read as part of the furniture rather than as an interruption. That borrowed permanence is worth more than the top position for a product someone might want to return to, and worth less for a time-limited promotion nobody will go looking for. Both are fixed price, which on a site where most of the banner inventory is CPM means these are the two units where you know your spend before you negotiate anything. At €9,360 they sit just below the jumbo banner and well above the in-article unit, so the honest comparison is against the display ladder rather than against each other: a button has no room to explain, so buy one only if your name already does the explaining.
The publisher sells this format in 2 places. They share one audience — what differs is where the unit sits and what it costs, so they are compared here rather than split across 2 near-identical pages. Choose one to set it in the buy panel.
| Position | Price | Choose |
|---|---|---|
| Button on top of the pageButton above the page content | €9,360per flight | Choose Button on top of the page |
| Main menu buttonButton within the site navigation menu | €9,360per flight | Choose Main menu button |
| Monthly site traffic | 546,000 |
|---|---|
| Regions and languages | Global · top GEO CA, GB, IN, JP, US |
| Category | Crypto News |
| Reader profile | CoinGape readers reached either at first glance or in the navigation — the second being where people look when they have decided to go somewhere. |
| Distribution | The chosen button position across CoinGape, for a flight length confirmed at booking. |
| Position | 2 positions — see the table above |
|---|---|
| Rotation | Not published by the supplier — confirmed at booking |
| Duration | Confirmed at booking |
| Price | Set per position — see the positions table |
| Publisher policy | Gambling and casino advertising accepted |
| Sold by | CoinGape.com |
The publisher does not publish a flight length, impression count, click-through rate or creative specification for this listing, so none is shown here. We confirm all four in writing before an order is taken rather than estimating them on the publisher’s behalf.
There is no editorial review on an ad placement — the steps are creative approval and scheduling. Flight length: confirmed at booking.
Menu for a product people might return to; top of page for a dated offer that needs noticing now. Navigation is persistent and reads as furniture rather than as an interruption, which is worth more for the first and less for the second.
Only if your name already explains the product. A button has no room, so an unknown brand gets more from the banner at two-thirds of the price.
Yes, unlike four of the five banner positions on the same site. These are the two CoinGape units where the figure shown is what you pay.
Every other placement that shares a property with this one.