Brazil is one of the largest retail crypto markets outside Asia and one of the cheapest to reach from this catalogue, which is an unusual combination. Several of the biggest publications here carry Brazil in their top five markets without pricing for it, so an English placement reaches a substantial Brazilian audience as a side effect. The Portuguese-language titles are the opposite: small, inexpensive, and reaching readers in their own language, which matters more in Brazil than in most markets because the English-fluency assumption that holds for Northern Europe does not hold here. The practical pattern is to pair one international placement with one Portuguese-language release, which together cost less than most single placements in this catalogue and reach the market twice in two registers.
| 14 placements priced in EUR | €780 to €146,250. These are ad placements, priced against contracted impressions rather than the host site’s traffic, so there is no single cost per thousand to rank them by — each page states its own. |
Nine banner positions across CoinMarketCap, from a €29,250 minimum-budget unit to €80,440 for the desktop homepage — 44 million monthly visitors, the largest audience in this catalogue.
The homepage Buy Button on CoinMarketCap, sold on CPC against a €29,250 minimum budget — the only cost-per-click placement in this catalogue.
A sponsored article on CoinMarketCap at €29,250, carrying a do-follow link — the most authoritative do-follow placement in this catalogue.
The CoinMarketCap social media package at €43,880, delivering your announcement through the publisher’s own channels rather than its page inventory.
A press release on Cointelegraph’s French, German, Brazilian or Turkish edition. The cheapest placement on this marketplace, and the obvious add-on to an English release.
A live community session hosted by CoinMarketCap at €51,190 — your team, on camera, answering an audience that turned up for you.
A press release on Cointelegraph’s Italian or Arabic edition. Still cheap, and the Arabic edition reaches a market almost nothing else on this marketplace covers.
The CoinMarketCap token generation event package at €73,130 — a bundle built around a launch rather than a single placement.
The CoinMarketCap exchange package at €146,250 — the largest single line in this catalogue, built for centralised exchanges.
A dedicated campaign page on CoinMarketCap at €146,250 — your own page on the domain, rather than a placement on theirs.
The reduced-scope press release format on Cointelegraph, at roughly a third of the full English price. The way onto the masthead for an announcement that does not justify the full rate.
A press release published on Cointelegraph’s English edition. The full-price version of the format, and the one the other language editions are priced against.
The billboard unit on Cointelegraph — the largest display position on the page, sold on a CPM basis rather than as a fixed flight.
Standard banner inventory across Cointelegraph, sold on CPM. The frequency instrument on this masthead, where the billboard is the impact one.
For retail, yes. Brazil does not have the English-fluency assumption that holds in Northern Europe, and a Portuguese release reaches readers an English one passes over.
Several of the largest publications in this catalogue carry Brazil in their top five markets. Each product page lists its own top GEO, so the overlap is visible rather than something you have to ask about.
Brazilian, for the Brazilian titles. It is agreed at booking, and getting it wrong is the kind of detail this readership notices.
